Amazon Ads · Advertising
DVA+
AI-assisted display, video and streaming-TV campaign creation.
Sources checked See the evidence
Where can you use it?
Access for this release, with the country and account conditions that apply.
EU / EEA
UnavailableUS beta only
The current availability list is US-only. Planned international expansion has no country breakdown.
United Kingdom
UnavailableUS beta only
The current availability list is US-only. Planned international expansion has no country breakdown.
Switzerland
UnavailableUS beta only
The current availability list is US-only. Planned international expansion has no country breakdown.
United States
Limited accessClosed beta
Eligible Amazon Ads Agent accounts. Open beta is expected in late October 2026.
Release timeline
US closed beta detailed
Amazon announced a US beta and plans for international expansion during Q4 2026.
Amazon Ads: DVA+ launch and eligibility
The evidence
Original provider sources behind the access information above.
- Amazon Ads: DVA+ launch and eligibility
advertising.amazon.com · Published 29 Sept 2026