Perplexity has demonstrated a small-business commercial that it says was created entirely inside Computer, covering the brand look, product mockups and final video edit. The 1 October post promotes Seedance 2.5 as a way to produce commercial and brand videos within its AI workspace.

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Keeping the brand references in the workspace

Perplexity recommends starting with a brand guide and a few product photos. Computer references those assets across scenes, the company says, so users do not need to upload the same product images for each shot.

That workflow connects several stages of production: establishing a visual direction, creating product imagery and assembling the video. Computer is Perplexity’s tool-using assistant for multi-step work, which can coordinate research, asset creation and other tasks in a shared work context.

The accompanying commercial is a vendor demonstration. Perplexity’s post does not provide its production time, credit cost or an independent assessment of how consistently the workflow reproduces a real product.

From the source · Perplexity Computer · @AskPerplexity ·

Perplexity shares a commercial it says was made entirely inside Computer, from brand styling to the final video edit.

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Review the storyboard before generating the video

In the same thread, Perplexity suggests using image models such as Nano Banana and GPT Image 2.5 in Computer to create storyboards before committing to the final video. The still images give users a way to review the sequence and guide the story before moving into motion.

For a marketing team, that creates a useful review point: check the product’s shape, packaging and brand treatment while the work is still a set of scenes. Carrying reference files through the process can reduce repeated setup, but the finished shots still need to be checked against the actual product.

Pro and Max access comes with credit costs

Perplexity says Seedance 2.5 and MiniMax H3 are available in Computer to Pro and Max subscribers. Its announcement does not give a separate European rollout schedule.

Access to the models does not mean unlimited video production. Computer tasks consume credits, with usage depending on the work involved. Perplexity’s current help page says consumer Pro has no recurring monthly credit allocation, while consumer Max starts with 10,000 credits a month. New-subscriber bonuses are temporary and account-specific.

The help page currently values 100 credits at $1 and says heavy video generation uses more credits. It does not establish a fixed price for the commercial in the post. Teams assessing this workflow will need to measure the credits used for their own scenes, revisions and final edit.

Sources

Written with AI assistance from the sources above. The marketing implications are our interpretation. Our editorial approach.